January 12, 2013
Wondering what to do with the giant, gaping void in your life now that the Twilight Saga has wrapped up? Well the folks over at Los Angeles Times (Hero Complex) have our backs! Also, enjoy these two new stills from Stephenie Meyer’s ‘The Host’ movie!
[Max Irons, left, and Saoirse Ronan play teens in love in “The Host.” Ronan’s character is invaded by an alien being. (Alan Markfield / Open Road Films)]
[Image: Open Road Films]
From LA Times — Hero Complex:
Angsty teenage love may be as old as Shakespeare and the Bronte sisters, but with the star-crossed lover motif getting a makeover (often introducing elements of the supernatural) in the last few years from novelists Stephenie Meyer and Suzanne Collins, Hollywood has been stalking the young adult book market with the ferocity of a jilted lover. One result is a pileup at the box office this season of female-driven stories with strong-willed protagonists battling zombies, witches and aliens while wrestling with their own overwrought emotions.
In the next three months Summit Entertainment, Open Road Films and Warner Bros. will, respectively, release three movies targeting this voracious crowd: “Warm Bodies,” “The Host” and “Beautiful Creatures.” But with so many fighting for attention, will there be enough audience adoration to go around?
“What I think we have going for us is I think we hit a lot of the touch points [teenage girls] want: We have the romantic elements, we have a strong female character that I think is very appealing, and we are tapping into the teenage worldview, when life is so vivid,” said Jonathan Levine, screenwriter and director of the zombie romance “Warm Bodies,” which is set to open Feb. 1.
Each of the three male writer-directors of these projects are coming to the genre for the first time, attracted to the high-stakes material for the varied themes each one offers on coming of age, love and internal struggle — the emotions that seem to overwhelm the teenage condition. Adding in the supernatural aspect allowed each of the filmmakers a greater scope to tell his tale.
While the new films have been made for a fraction of the price of that of their predecessors, key to their success will be luring in the “Twilight”/”Hunger Games” audience. Add in the fact that the “Twilight” franchise ended in November and the next “Hunger Games” installment won’t hit theaters until Thanksgiving, and the studios are hoping there’s a built-in audience for this romantic fare.
Yet market researcher Vincent DeBruzzese warns that simply because a book has a following with a specific audience segment does not mean that will translate to box office gold.
“Books are usually a ‘one-zero’ thing,” said DeBruzzese, president, worldwide motion picture group, Ipsos MediaCT in Los Angeles. “Either they are ‘Twilight,’ ‘Hunger Games,’ Harry Potter’ or they are popular but they aren’t driving the box office. Only ‘The Host,’ because it was Stephenie Meyer’s book after ‘Twilight’ and it got some traction right away, will have an impact. The others are big in their own right, but they won’t have an impact at the box office.”